For the trailblazing founders and solopreneurs ready to skyrocket into their 2.0 phase and lead with their most competitive and disruptive edge (themselves!)
TURN your multifaceted-NESS into a hard-to-miss, thought-leading brand that STANDS OUT AND SKYROCKETS
YOUR 2.0 BRAND IS LOADING...
I don’t do cookie-cutter brands. My approach transforms your multi-dimensional passions into a cohesive, impactful brand that’s as dynamic as you are.
I help you connect the dots between your passions and create a cohesive, impactful brand that feels like a natural extension of you.
With the perfect mix of left-brain strategy and right-brain creativity, we’ll build a brand that grows with you, feels like you, and commands attention in all the right ways.
how my left-brain strategy + right-brain creativity break you outta the box
Lead your industry with a 2.0 brand designed to break you out of the "one niche" box
Starts at $4000
Timelines start from 4 weeks
2 SPOTS OPEN FOR Q1 2025!
YOU-FUELLED BRAND DESIGN
★ "Feels right" Brand Strategy - All-encompassing strategy that deepdives into every facet of your brand so your decision-making feels more natural and intuitive.
★ Expressive Visuals - Primary logo, secondary logo, alternative logo, submark logo, logo mark, font pairings, brand colour palette, brand pattern
★ Tools that'll do the decision heavy-lifting - Brand Strategy Guide, Logo Portal, Messaging framework, Brand Guidelines, Mini Guidelines Sheet, Social Media Style Sheet
★ Branded socials toolkit - Launch Guide, 4 x carousel templates, 5 x Reel cover templates
★ Exclusive, ongoing support - Access to a free post-launch audit + exclusive services in the Aftercare Lounge
Click here for a preview!
★ Get creative solutions that are heavily built on strategy and a shitttload of research
★ Design a brand fuelled by you, so you never lose touch with... well, you
★ Work with someone who knows what it’s like to turn that thing that lights you up into a fulfilling career
★ Be supported and guided navigating the weeds of self-employment and brand-building
You're meant to break the norms so let's build you a brand that finally fuels your big picture vision!
Your pocket rocket branding pal
Hey! I'm CK, YOUR Brand Designer but mainly...
Designing like a passionate artist but strategising like it's the toughest case from my law clerk days 🤓
for the pod-lovers, i share more of my story here ➡️
Fuelling your brand through a 5-step signature process
1. Buzz Brief
First, we gotta chat!
Creating a brand is a big thing so let's make sure we're a right fit before we go ahead with a project.
You can apply for a project here 👇🏽 and if you seem like a fit, I'll send you an email to book our Buzz Brief where we get to know you and your business better!
YA READY FOR MORE YOU??
2. Huddle & Creative Warm-Up
Next: We'll Huddle up and dig deeper into your vision and business.
Afterwards, you get to complete a fun Creative Warm-Up exercise! Nothing crazy - just fun questions that give me a deeper insight into your multifaceted self and how you envision your brand.
Just a quick heads-up: You’ll need to complete this form before we proceed to the next step!
3. Get Strategic
I take everything we've talked about so far and showcase your "feels right" strategy in a Brand Strategy & Creative Direction Presentation, for you to approve.
Don't worry - I'll walk you through the entire document so that we're both on the same page!
This is also where you get to decide the creative direction of your visual identity (AHHH so exciting!).
4. Get Expressive
The approved strategy and creative direction?
I now translate that into your colourful expressive visuals and present it to you in a Brand Concept Presentation.
You just sit back and do what you do best, while we start fuelling your visuals with more you!
5. Time to Rocket Launch!
Sad to see you go but EXCITED to see you rocket launch! 🤩
Finally, I package up all your deliverables and send you detailed Offboarding Guide, along with your Brand Guidelines.
It's time for YOU to keep being the rocket fuel behind your big picture vision, with the support of your new branding!
You'll also be invited into the Aftercare Lounge where you can book a free Post-launch Audit so that you know if you've hit the nail on launching your new brand✨
I wouldn't be your pal if I just up and left ya, would I? THAT'S WHY THERE'S THE...
Running a business is hard and building a brand has sooo many layers to it (a full brand identity is just the beginning)!
But don't let that stunt your growth!
After any project, you'll be invited to the Aftercare Lounge - a secret webpage exclusive to past clients, where you can keep your growth momentum going 🌱
This is where you unlock exclusive services, gain direct access to me, and be onboarded to my More Less newsletter so you can keep growing WITHOUT the burnout.
Frequently asked questions
Think of your brand as you. Your logo is your face - it is the most recognisable aspect of your identity and gives people a single visual to associate with your entire person. But your whole identity extends beyond just your face, right? You have a personality, values, personals beliefs, and your own unique style.
In the same way, a brand identity encompasses all the elements that make your brand unique and recognisable. Yes, a well-designed logo helps people recognise and remember your brand, but it's only one part of the big picture.
Investing in a full brand identity ensures that your business is perceived in its entirety, catching attention, making connections, and unlocking business growth potential!
There's a creative in all of us and it's arguably the most important skill you can have as a business owner!
And through the questionnaires and exercises in the process, I tap into and harness your inner creativity and unique perspectives in a purposeful and planned way.
I align the strategic and design decisions with your creative contributions, because it's you AND me creating this whole identity!
I want it to feel like an extension of you and your passion.
Investing in your business is DAUNTING, but it's called an investment for a reason! With a full identity, you are taking your business to new heights that a DIY logo or generic branding just can't achieve.
BUT, if you're not ready for the full-scale investment yet, you and I can workshop our way through building your brand in a pocket-sized and not-so-overwhelming way! This is offered at over $3,000 less than my starting price for full branding!
And let's face it: as small business owners, we have to wear ALL the hats, and it can get reaaally heavy really soon. So let me wear one of those hats for you so you can focus on being a visionary and making the important decisions!
Yes! Every project requires a $1000 deposit to secure your spot but the rest is split up into two (2) equal payments. If you need something more flexible, make sure to let me know in our Buzz Brief so we can come up with a flexible payment plan!
Tooootally!! Depending on your goals, you might need additional assets, like packaging design or custom collateral, to really bring your brand world to life.
These can be added on as extras to your package, and we’ll work together to ensure they align perfectly with your new brand identity. If you have specific requests in mind, we can talk about it in our Buzz Brief!
Damn, you scrolled this far? Are you saying you're...
Ready to kiss the DIY days goodbye, leave decision paralysis behind, and start yapping YOUR WAY OUTTA COOKIE-CUTTER MOULDS?
Let's finally tick off 'invest in brand' from your growing to-do list!
LET'S GET FUELLED UP!
Pocket-sized Brand BLAST
But if you're not ready for the full investment yet, we can build your personal brand in a more pocket-sized way...
Uncover the thread that connects all your passions—and turn it into your brand’s superpower. Build a personal brand that celebrates your multifaceted vision with a defined Brand Core, an aligned Content Strategy, and a tailored, actionable Growth Plan.
LET'S GET BUILDING!
Learn more
Czarcee absolutely nailed the vision for Social Butterfly Club![...]She took all our ideas and brought them to life with incredible precision, creativity, and just the right amount of ‘messy action over perfection.’ The final brand reflects our refreshed approach so perfectly—strategic, yet approachable—and she maintained the cohesion with our sub-brands effortlessly. SBC looks polished, but still embraces that relaxed, community-driven feel we were after. Couldn’t recommend her enough for any designer looking to elevate their brand visuals!
Marisa and Kenzi, The Brief Collective
VISUAL IDENTITY DESIGN - VIEW CASE STUDY
POCKET-SIZED BRAND BLAST
Your make spaghetti dreams so actionable and tangible. You define the term 'realistic' from being something you settle for, to something that you can now reach out and touch.[...] You've given me the strongest foundation to stand on my own two feet and achieve my dreams and I cannot thank you enough.
Katie, Gotchu Studio
FORMER CREATIVE INTENSIVE & AUDIT
CK really cares about you being the best you can be. She's attentive & very thorough, and the audit absolutely exceeded my expectations. Not only did she map out my whole ass brand, I got SOO many good resources after our call. It really shows her expertise, I felt incredibly well taken care of!
Kim, Oinopo Studio
Client RAVES that HAVE me beaming for days
Hit your brand 'sweet spot' like a Mariah Carey high note
FREE KWIZZZ
Hit your brand 'sweet spot' like a Mariah Carey high note
Find your brand 'sweet spot' - the intersection of your multiple passions, unique skills, and audience needs - so you can start answering those "why you" questions with undeniable confidence.
Being multipassionate is an asset, not a drawback - time to act like it!
